Oversaw the production and launch of Chegg's YouTube and TikTok pages, consisting of long and short-form content - for the 18 to 24-year age bracket.
Summary
Ashley is a highly accomplished and results-driven professional with 15+ years of experience in the media and entertainment industry. She has demonstrated success in developing and producing content for long-form and short-form properties.
Credits
6/23 – 7/23
Producer – BET Awards 2023
BET — Digital — Jesse Collins Entertainment/Young Bull Productions
6/23 – 7/23
4/22 – 2/23
Director of Content
Staff Position — Chegg Inc. Details
4/22 – 2/23
7/21 – 3/22
Executive Producer (EP)
Staff Position — BuzzFeed Details
7/21 – 3/22
Developed and produced a talent-driven and formatted cooking show
7/19 – 3/22
Supervising Producer
Staff Position — BuzzFeed Details
7/19 – 3/22
As the Supervising Producer Buzzfeed's newly formed Channel Cocoa Butter - the destination for content focusing on Black lifestyle and culture - I oversaw production and development for tentpoles, series, and specials In my role, I set the creative tone for content that appears on all of Cocoa Butter's platforms including Youtube, Facebook, and Twitter. Forging relationships with brands, influencers, and talent that amplifies the Black experience and turning those relationships into content partnership opportunities. I oversaw a team of producers and editors and worked closely with the publishing, analytics, and social teams to ensure optimum output in an effort to grow watch time, viewers, and followers on all platform
7/19 – 11/19
Executive Producer (EP) – Empty Suitcase
BuzzFeed — Digital Details
7/19 – 11/19
Travel fashion show - researched states, cities, countries, and shopping locations. Developed story arc for a full season.
1/19 – 7/19
Post Producer – RHYTHM AND FLOW (Season 1)
Netflix — TV — JESSIE COLLINS ENTERTAINMENT
1/19 – 7/19
3/18 – 3/19
Producer – Chatter
Twitter — Digital — People Magazine Details
3/18 – 3/19
Associate Producer for daily entertainment talk show, created exclusively for Twitter Identify, pitch, and write stories daily that are trending in entertainment and pop culture • Build show elements and graphics in rundown creator software • Brief host and co-host on story segments and guest interviews • Book celebrity talent and on-air editorial staff • Work closely with celebrity publicists to create interview questions that are on target with talent brand and materials they're promoting • Prep all celebrity/high profile talent, review interview and game elements prior to live show • Work in Control Room and produce live social media feed • Pitch, track, and write copy for live events • Continually monitor social media feeds for breaking news in the entertainment and pop culture world to be used in future shows
4/17 – 4/18
Development Producer (Researcher ) – untitled project (Pilot)
NBC — TV — Universal Television Details
4/17 – 4/18
research. build and pitch comedy game show formats for NBC. Extensive treatment writing and deck building with the use of Key Note
Orgs
Recos
Education
Class of '08
Temple University
BA Film and Media Arts
Skills
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