Jaclyn O'Sullivan

Provide creative leadership to produce digital, editorial and integrated content including photography, videography, animation and illustration. Oversee the entire process from pre- through post-production. Project manage company-wide initiatives including product launches, custom microsites and mobile app development. - Oversee the Creative Production department: responsible for producing all content, from ideation to execution, for multiple projects simultaneously - Projects range from product launches, website updates and paid advertising initiatives to brand campaigns, omni-channel content and editorial stories - Manage the production calendar and creative budget; run shoots and creative commissions to ensure all final deliverables on-time and within budget - Align production calendar with appropriate internal stakeholders and cross-functional deadlines - Maintain relationships and negotiate contracts with a 30+ global team of photographers, videographers, illustrators, writers, designers and stylists - Brand lead for H’University program: write and edit scripts, manage a 10+ team of production crew, set designers, carpenters, stylists and post producers to create a series of webinars with top entrepreneurs including Kevin Systrom, Tom Colicchio and Bobbi Brown - Write internal brand briefs, develop external communication plans and project manage multiple initiatives including the Gen 2 launch microsite - Liaison to partner agencies, Chandelier, Preacher and P&S, in the development and execution of national television campaigns and brand activations - Contributed to Harry’s acquiring over 2,000,000 new customers through calculated marketing campaigns communicating clear brand messaging

Built the company’s Creative Production department; established creative processes, managed essential partner relations and executed all production needs. - Produced photo/video shoots and managed content output for marketing campaigns, Five O’Clock editorial, paid advertising and website updates - Ran a cross-functional Creative Production meeting to address all content needs, managed a production calendar and established deadlines - Managed the creative budget—allocated funds and negotiated contracts for creative executions, including photo and video shoots, illustration commissions, voice over recordings, retouching and editing ranging from $1k - $100k - Performed key executions from pre-production through launch, including casting, prop sourcing, styling, production design, securing permits and insurance, coordinating catering and messengers - Strategized ways to continuously improve and streamline the production process to increase efficiency across all marketing and branding fronts