Laura cianciolo

• Provided public relations, production and brand marketing support for the City of Orlando. • Created content for the City of Orlando and Major Buddy Dyer websites and social media generating over 500 story ideas and 1MM interactions. • Acted as production coordinator scheduling and directing photography, video and multi-media coverage and edit sessions, as well as establishing a photo library of events for marketing opportunities. • Shot and edited photography for over 50 events for social media and print collateral. • Planned and executed media events, ribbon cutting ceremonies and work alongs for Mayor Buddy Dyer and partners such as Orlando City Soccer and Orlando Magic. • Wrote talking points, speeches, briefings and media alerts for Mayor Buddy Dyer. • Partnered with local and national sponsors and organizations such as the Orlando Magic, Orlando City Soccer, Tampa Bay Bucs, Fox Sports, NASA, National Recreation and Park Association, and The Walt Disney Company on initiatives that help support our parks, our community centers and youth programs for underserved youth. • Lead a marketing committee to create and produce content and collateral for city venues and events. • Originated the FPR News blog to help create awareness for Family, Parks & Recreation events and programs with over 180 stories. • Web content copywriter and publisher for cityorlando.net/fpr.

• Lead the production of key marketing collateral such as video, radio, TV and social media from start to finish. • Manage annual operating budget, vendor relations/ contracts for both creative and printing for the Walt Disney Travel Company. • Lead a project team of web programmers, copy writers, artists, directors, producers and external vendors. • Manage photography, copy and asset distribution for Walt Disney World Resort Digital Asset Management System. • Communicate creative needs and changes to advertising agencies by completing detailed creative briefs and revises as well as mentor a team of in house graphic artists. • Review and present creative concepts to appropriate stakeholders for approval.

Partner with publicity teams to develop creative for Walt Disney World® Resort, Disney Cruise Line®, Disneyland® Resort and Adventures by including ads and video. Assist with media relations for press events hosting TV stations and securing interviews and working at live sites.

• Write, produce and direct Disney’s Wide World of Sports® Complex and Walt Disney World® Marathon sizzle videos and develop multimedia bid presentations, proposals and recaps. • Schedule and direct video and photo shoots for all Disney Sports and Recreation events, write shot sheets and manage extensive media library. • Onsite contact for live TV production, such as The Great Outdoor Games. • Establish and manage timelines, budgets and deliverables for 50 third party and internal accounts and over 100 sports events, Walt Disney World® Guided Fishing Excursions, National Car Rental Golf Classic and Atlanta Braves Spring Training. • Create news packages for ESPN as needed.