Job Summary:
We, at Yellow Shoes, are looking for a Sr. Copywriter to work on our CPGP Business (Consumer Products Gaming and Publishing). Your #1 responsibility is to bring your unique self and perspective to our team and culture. But make no mistake, as a Sr. Copywriter, you'll have other responsibilities too. Like creating fresh, new and conceptual ideas alongside talented team members, while mentoring Jr. creatives. You will show your problem-solving skills for a range of advertising *** . Social and digital by design, we expect every Yellow Shoes creative team member to grasp the importance of thinking creatively in a tech-inspired world. Solid, imaginative copywriting ability and expert understanding of the creative production process are expected. As part of our team, curiosity and a passion to learn will take you very far.
You will report to the Group Creative Director
Responsibilities:
Think conceptually and breathe life to ideas that bring magic to *** 's retail / eCommerce experience.
Flex creative muscles across our renowned Franchises including *** , *** , Marvel, Star Wars, National Geographic and others.
Build relationships with business and creative partners.
Help lead creative campaigns - develop from concept to execution.
Balances multiple projects at a time, works with cross-functional teams, and reacts to feedback with thoughtful creative solutions.
Partner well with a Art Director to provide compelling, 360 campaign concepts.
Mentor Jr. Creatives, guiding their daily creative work and offering feedback.
Present projects according to timelines and deadlines.
High level of craft in all facets of writing - from long form to short-form.
Decipher briefs and blend goals into compelling concepts and creative storytelling.
"Boil down" to the "essence" of the main message with accuracy.
Basic Qualifications:
A love for ideas - both big and small.
Your unique voice and perspective by showcasing creativity and inspiration.
Expertise in retail/eCommerce, including current industry trends & creative work.
High on talent, low on ego.
Your portfolio that shows inventive, conceptual thinking to execution, versatile creative solutions, originality and storytelling with a type A-level attention to wordsmithing.
Experience presenting skills to all levels - senior to executive.
Knowledge and genuine interest in *** history - including films, animation, television, theme parks and products.
4-5 years of experience as a conceptual copywriter at a creative agency or in-house.
Proficiency in creative software (Adobe Creative Suite (InDesign), GSuite).
Required Education
An associates (2 year) degree in Advertising, English, Journalism, or any other related writing discipline.
Additional Information:
Benefits and Perks: *** offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities and special extras that only *** can provide. Learn more about our benefits and perks at ***
#LI-VT1 and #DPEPFLA Yellow Shoes and YS2022
This role is considered hybrid, which means the employee will work a portion of their time on-site from a Company designated location and the remainder of their time remotely.
About *** Parks, Experiences and Products:
The *** Parks, Experiences and Products segment includes *** 's iconic travel and leisure businesses, which include six resort destinations in the United States, Europe and Asia, a top-rated cruise line, a popular vacation ownership program, and an award-winning guided family adventure business. *** 's global consumer products operations include the world's leading licensing business across toys, apparel, home goods, digital games and apps; the world's largest children's publisher; *** store locations around the world; and the shop *** e-commerce platform.
About *** :
*** , together with its subsidiaries and affiliates, is a leading diversified international family entertainment and *** enterprise with the following business segments: *** networks, parks and resorts, studio entertainment, consumer products and interactive *** . From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, *** proudly continues its legacy of creating world-class stories and experiences for every member of the family. *** 's stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with *** Consumer Products and Interactive *** , Inc. , which is part of a business we call *** Parks, Experiences and Products .
*** Consumer Products and Interactive *** , Inc. is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. *** fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.
This is not an exclusive Staff Me Up job. This partner requires you to apply on its own site.