Company Description *** Universal owns and operates over 20 different businesses across 30 countries including a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks and a premium ad-supported streaming service.
Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast *** Universal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we'll continue to create and deliver content that reflects the current and ever-changing face of the world.
*** Fresno / **** is *** 's local television station, serving the Spanish-speaking community in the Fresno market. Owned by *** Universal, *** Fresno has been delivering local news, information and entertainment to viewers throughout the Central Valley for nearly 27 years. Viewers turn to *** Fresno for breaking news, weather and sports headlines across a variety of platforms, including online at *** Fresno.com and via mobile and social *** channels. *** Fresno demonstrates its commitment to the community by cultivating local partnerships and capturing the diversity of the Central Valley.
Job DescriptionThe Account Executive is responsible for partnering with local clients, both on the agency level and direct, to create innovative and unique marketing and advertising solutions that target a client's demographics and products/services. The Account Executive role is a sales role focused on delivering quarterly results and meeting individual/team budget requirements.
- Own, manage, and develop relationships with clients, agencies and advertisers through day-day interaction
- Demonstrate a commitment to consultative sales in services of client goals and revenue attainment
- Work at the national level with clients ranging in sizes (e.g., large holding companies, medium & small regional advertising, and regional clients)
- Generate and increase revenue from an established account list to meet and exceed quarterly & annual revenue goals
- Embrace, understand, target, pitch and secure integrated marketing, and non-linear platforms to meet revenue goals
- Create customized solutions for clients that will demonstrate the power of the *** Universal Local, *** & *** Stations Group and *** Regional Sports Networks.
- Ascertain and market to previously untapped, emerging and traditional brands and businesses to drive revenue through negotiating and selling the value and benefit of TV, OTT/CTV, digital, out-of-home and all other multi-marketing platforms
- Develop growth revenue by focusing on "conversion" targets from competitive *** including radio, print, digital, out of home, cable, events, etc.
- Organize management of a business opportunity pipeline and sharp revenue forecasting
- Properly manage multi-market role volume and engage key stakeholders appropriately
- Effectively present sales proposal and sales pitches to internal and external clients
QualificationsBasic Qualifications
- BS/BA degree or equivalent experience
- Minimum 5 years of experience in *** sales and/or marketing roles with asuccessful track record of generating increased sales
- Knowledge of *** research and measurement products
- Proven success selling non-linear AD solutions including OTT/CTV
- Must be willing and able to work a flexible schedule and be available some evening hours as needed for client events
- Excellent computer skills with MS programs: Excel, PPT, Word and ability to create innovative presentation decks with expertise
Additional Job Requirements
- Must be 18 years or greater
- Must have unrestricted work authorization to work in United States
- Must have a valid driver's license and reliable transportation to and from client meetings
- Must be willing to work at the Fresno station
Must accept Solutions, *** Universal's Dispute Resolution Program
Desired Qualifications
- Agency, television, production, creative marketing and/or other brand entertainment experience is preferred
- Solutions-oriented thinker with the ability to quickly understand and assess opportunities and/or problems and be able to respond with creative ideas and solutions
- Strong communication and presentation skills, both oral and written
- Adept at prospecting, generating proposals and closing the sale
- Perceptive, insightful and intuitive abilities
- Ability to creatively analyze and react to a variety of sales challenges
- Ability to multi-task while staying organized and focused
- Broad based knowledge of traditional and emerging *** platforms
- Innovative approach to a changing marketplace
- Enthusiastic and positive team player within the organization
- Competitive with a desire to win
- Self-starter and motivator who can thrive in both corporate and start-up environments
Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week - subject to change based on business needs.
This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by *** Universal by visiting the Benefits page of the Careers website. Salary range: $64,500- $140,000 (SIC Eligible)
Additional Information *** Universal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. *** Universal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.
If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access *** as a result of your disability. You can request reasonable accommodations in the US by calling 1-818-777-4107 and in the UK by calling +44 2036185726.