Anthony Canavaciol

Founded independent production agency focused on video creation and digital content strategy for small business clients, collaborating with them to figure out the look and feel of their brand voice to build viewership and increase social media following through exciting creative video content ideas. Developed and produced a video that increased one gelateria's social media engagement by over 1200%. Director, videographer and editor responsible for leveraging interpersonal skills & connections, sourcing & pitching new business partnerships, creative concepts, and end to end video production

Produce & Edit social video assets for various social media platforms such as YouTube Shorts and Instagram Reels for The Athletic Football Show video podcast. Curation of viral moments from each episode to capture emerging trends & enhance audience growth & optimize content performance for various platforms.

Senior director & producer for repeatable long-form TV series, live streaming specials, and event coverage with six figure budgets, responsible for developing editorial and execution of over 300 episodes of original content in the digital space in three years. Coordinate & mentor direct reports to deliver 500% increase in size of content library for a new OTT platform through strong leadership, strategic workflow creation, problem solving, prioritizing schedules and a team-oriented attitude.

Showrunner overseeing conceptualization, production, talent management, branding strategies, directing and post-production for original programming, including interviews, talk series, narrative documentaries, features and live events. Comprehensive planning of production processes & best practices in fast-paced environment to develop and maintain production of multiple projects including original series, with a focus on scripting, copy editing, coordinating guests & marketing materials, segment producing, video shoots, editing & motion graphics design.

Helped develop and implement the concept of Slimetime Live, a weekly kid-focused NFL highlight show focusing on brand integration, guiding creative development for its first three episodes, including writing fun copy and pairing it with relevant, exciting graphics under tight deadlines.

Ideated innovative short-form and live sports & specials, including leading strategy, development & brainstorming executable on-brand ideas for Nickelodeon's viral, Emmy- winning broadcast of the 2020 NFL Wild Card game which reached over 2 million viewers.

Produced and edited over 300 evergreen short form clips over 18 months as well as metrics driven creative video for Food Network's digital platforms such as Facebook, Twitter and Instagram.