Rob Dixter

Responsible for overseeing all digital video, TV, OTT, streaming and podcasts for all brands including Us Weekly, Men’s Journal, Adventure Sports Network, In Touch Weekly and Life & Style. • Responsible for all digital video strategy and content for all brands on O&O sites including daily news, interviews and all series putting out over 90 pieces of content a week. • Partnered with video syndication and developed/ programmed FAST channels to increase revenue. • Produced and developed long form, short form, series and branded entertainment and men’s content. • Formatted shows and designed look, tone and voice for shows and videos. • Conducted interviews with celebrities and talent. • Oversaw all content and strategy for 10 Youtube channels. • Responsible for podcast content, distribution and monetization, including 6 weekly and 3 episodic true crime podcasts. • Developed Us Weekly video app, oversaw OTT development and programming (including streaming channels & DOOH). • Designed workflows for all production & post-production and budgeting/ line producing of all productions. • Managed & scheduled all staff & productions and hired freelancers & production companies. • Pitched, developed and oversaw production of TV shows and podcasts including working with outside vendors and networks. • Pursued possible partnerships and revenue streams (including syndication) for video/ TV/ podcasts and worked with internal Sales and Marketing departments.

Responsible for all entertainment, lifestyle, humor, animation and VR 360 content on millennial news & entertainment site. Approve all pitches, videos and final text stories for both website and social platforms. Develop and oversee digital series. Hire and manage staff of 25 in three cities to create original content. Pitch, develop and produce branded content. Turn around breaking news videos, listicles, and stories quickly. Responsible for third party partnerships. Designed production workflows and programmed entertainment and lifestyle verticals.

Responsible for all original content and launch of new digital channel. Created all production and development of original digital content including lifestyle YouTube channel. Built and managed digital team and partnered with outside brands to increase viewership of channel. Produced long form documentary that was accepted to festivals and sold to Vimeo. Developed plans for digital marketing to maximize views for all video. Directed all social media plans for record label.

Responsible for production department, both linear and digital. Oversaw and approved all creative, production and budgets for Fuse network, fuse.tv, Fuse YouTube Channel, multiplatform and syndication partners. Created and launched Fuse YouTube channel which garnered over 2 million views a week. Developed all digital series and programmed all digital video including daily scheduled post times. Developed linear shows and pilots including 2 online hit videos that were expanded for television. Managed a production staff of 40 including 3 Executive Producers. Responsible for hiring/ firing and budgeting of department staff. Oversaw all day to day productions including daily shows, live events and performances. Built sellable franchises for Fuse, including Fuse Festival franchise, Crate Diggers and Insane Clown Posse Theater. Collaborated with Ad Sales as the go to person for creative editorial and production solutions for all branded content. Point person to receive outside show pitches from third parties. Worked with other departments including integrated marketing, press, programming, research, finance, legal, HR and talent. Negotiated talent deals.

Responsible for running all aspects of daily live show including: Made all production decisions from control room during live broadcast. Managed staff of sixteen, including Co-Producer, four Segment Producers, two Associate Producers and Casting Department. Approved and oversaw all creative decisions for show including all development, stunts, celebrity interview questions.