Sarah Fulton

• Produced, Wrote and Directed the social series production of All Def Music’s viral YouTube series Plan B • Led all aspects of custom content development, creative direction and multi-media production of all series episodes • Supervised Post-Production workflow with a team of editors, assistant editors, media managers, VFX / motion designers and digital producers to optimize and prepare all episodes for YouTube and social media release.

• Oversee creative development and execution of digital content for Complex Original content including COMPLEX Covers, Get Sweaty, First We Feast and COMPLEX Live. • Lead all aspects of custom digital content development, ideation, scripting and video production. • Oversee promotional and social media marketing campaigns for series, one-off and segment digital content. • Ensure overarching company objectives are met by meeting KPI’s around COMPLEX branding, creative and potential ad-sales opportunities.

• Oversee the strategic management of marketing campaigns and branded video programs from pre-sale/creative development through launch • Manage marketing tactics that fulfill marketing initiatives and simultaneously drive fan and audience engagement • Lead communication of digital distribution/optimization needs for target markets to internal and external developers • Manage cross-divisional process and workflow of campaign strategy, production, post-production and distribution • Supervise direct client relations and expectations throughout all program phases • Oversaw production and ensured launch of over 80 videos in Q4 of 2015. Project managed all branded “Tasty” content on the Tasty Facebook platform that now accounts for 67 million+ subscribers.

-Oversaw creative conceptualization, field production, post production and delivery of video marketing campaigns -Managed relationships with artists/talent management, advertising partners and content creators -Managed production budgets, timelines, talent, and production vendors for all multimedia campaigns

• Produced the MNET America original on-air docu-series, HEADLINER • Directed development, scripting, field production, post production and delivery of all episodes • Vetted production budgets, cost reports, vendor setup and vendor invoice approval

-Field Coordinator on the set of Jamie Oliver's Dream School USA -Prepare with talent and cast to assist in role preparation -Develop story and location ideas, reporting directly to the Senior Story Producer -Manage licensing, film permits, releases and insurance -Manage material / asset acquisition including video, images, props and music

• Manage video production from development to delivery of SCION AV online video content • Finalize creative briefs for video creative concepts and preliminary pre-­‐production logistics • Manage project plans, timelines, workflow and budgets for all video productions • Manage and hire production crews by overseeing all contracting and invoicing of independent contractors