Briana daMota

•Maintain development slate for multiple original scripted and unscripted projects, including projects for Sony International, Fremantle Latin America and 3Pas. •Develop concepts. Write and design all pitch materials for unscripted projects, including decks and one sheets. Edit sizzle reels.

• Project Management: Budget, line produce, produce and wrap all projects for multicultural digital marketing agency and content production divisions, including work for Toyota, Fiat Chrysler Automotive, La Michoacana, Lucas Oil, MLB, Spotify, LA Care and Coca-Cola. Projects range from social/digital actions to broadcast commercials, short-form and long-form digital series, and experiential activations. Hire freelance crew for all productions. Negotiate rates and build contracts for talent, both union and non-union. Manage clearances. Generate estimates and cost reports for CFO. Manage post for all projects. Coordinate with project managers for all deliverables. Manage and produce sizzles and pitch materials for marketing sales team. • Creative Development: Currently, developing a slate of long-form unscripted, scripted, animation and acquired series for the launch of a Hispanic lifestyle digital platform in Q3 FY20. Act as cultural consultant across creative marketing for Freeform for the upcoming reboot of “Party of Five.” Write copy for social media assets. Act as liaison for creative department and clients. Develop creative briefs based on social/digital insights provided and build presentations for all digital short and long-form pitches. Created and produced a multi-city digital short-form campaign for the Q4 FY18 Toyota Yaris relaunch, in addition to taking and editing all pictures for social media. Ideated and provided creative direction for Pier 1 digital marketing efforts.

• Project Management: Assist in creating new processes for Univision, as this is the first show they have fully produced with an outside production company in LA. Negotiate with vendors and act as liaison for production, vendors and Univision. Maintained PO book. Manage contestant per diem and travel arrangements. Reconcile petty cash, debit cards and credit cards for all departments, including casting, wardrobe, art and production. Create and distribute daily call sheets. Act as intermediary for location, FSO and production. Work with stage managers to ensure production runs on time. Coordinate contestant activities with casting department. Support and troubleshoot for each department. Manage all supporting documentation, including permits, location, appearance, and materials releases. Negotiate rates, hire and onboard crew. Manage crew background checks for Univision HR. Gather materials for Independent Contractor Agreements for vendors to comply with Univision accounting practices. Manage payments for vendors. Responsible for production coordinator and PAs. Generate final wrap documents for network and close out location. • Creative Development: Produce in show integrations for clients, including Honda, Metro PCS, Zyrtec, Colgate, Mary Kay and Marvel Studios “Guardians of the Galaxy Vol.2.” Coordinate press and social media opportunities with Univision Digital and Publicity departments. Work with producers to create and distribute daily shoot schedule.

● Project Management: Coordinate with prize department to ensure that all prizes are staged and presented in accordance with vendor preference. Manage pre-production staging and finalization meetings for each tape week. Liaison between post-production and technical director/director for all in show video/photo assets. Manage art department prop requests. Work with producers for special staging requirements. Distribute weekly staging sheets and scripts. Maintain the Master Tape Playback List. Track games in booth during tapings. ● Creative Development: Build staging sheets for all episodes produced. Create video, graphics and picture packages for show trips and prizes. Generate prize ideas and creative language for showcases.

● Project Management: Tracked digital video opportunities to maximize the People en Español online presence. Maintained master development grid. Created budgets for all creative ideas. ● Creative Development: Developed original short-form digital ideas to complement in-magazine content and live events, including Las 25 Mujeres, Mas Poderosas and Festival. Created branded content ideas for People En Español advertisers, including Samsung and AT&T.

● Project Management: Acted as the liaison for above and below the line staff for all production and post needs. Hired staff. Line produced multiple budgets to ensure production was within allocated costs. Managed Production Coordinator, Office and Stage PAs. Created and updated shoot, delivery and airdate calendar. Maintained daily production schedule. Tracked episodic prizes and creative. Worked with stage manager to ensure daily production ran in a timely manner. Reconciled production expenses. Coordinated national casting opportunities and travel for out of town contestants. Submitted show for International Emmy Awards. ● Creative Development: Maintained master game grid and master question pool. Helped in casting themed episodes and managed celebrity guests. Coordinated all on set marketing and promotions for MundoFox and distribution partners. Managed all in-show integrations, including Kellogg’s, Alaska Airlines, Kraft and the 100 Latinos Dijeron App.

● Project Management: Ideated, managed and produced all product integrations. Coordinated shoot logistics. Created pitch presentations and one sheets for each integration. Managed clearances with NBC Legal and notes process between post-production and clients. Worked with NBC Digital on all digital assets around integrations, including online content, lower-third banners and sweepstakes. Updated overall episodic integration grid. ● Creative Development: Acted as liaison for creative ideas between production and all integration clients, including Brita, Subway, Ford, General Mills, Jennie-O, and Planet Fitness. Wrote all creative for integrations. Attended creative meetings and provided input on episode ideas. Reviewed all cuts of full episodes and integrations and provided notes.

● Project Management: Shine Hispanic: Maintained development slate. Created weekly status report for internal distribution. Minuto Para Ganar (MUNDOFOX) Season 1: Maintained master game and blueprint grid. Managed all celebrity episodes for Minuto Para Ganar. Produced live events nationwide with MundoFox to promote Minuto Para Ganar. MasterChef (FOX) Season 3: Tracked, managed and produced all integrations and placements for all clients, including Walmart. The Biggest Loser (NBC) Seasons 12 and 13: Served as primary internal executive for Shine America on all creative, publicity, ancillary, and physical production. Tracked, managed, and produced all integrations and placements. Managed digital opportunities, including NBC Live schedule, NBC.com video blogs, Facebook and Twitter viewer-generated trainer tips. Ghostwrote trainer blogs. Submitted show for Emmy Awards and produced a screening for the Academy. Shine Unscripted: Tracked all historical airdates and ratings. ● Creative Development: Generated potential format and content ideas for US Hispanic and LATAM markets. Created decks for all US Hispanic and LATAM network pitches. Developed and produced sizzle reels. Generated digital and brand development ideas for all Shine Hispanic shows. Reviewed cuts of The Biggest Loser episodes and provided notes. Lead an internal task force to generate ideas for engaging The Biggest Loser alumni off air. Created a corporate strategy for The Biggest Loser Club online. Participated with NBC on an in-depth analysis of The Biggest Loser brand. Attended all Shine Unscripted development meetings.