Product Development of Software as a Service (SaaS). Included product features, market research and positioning. Product was a B2B tool to digitize and facilitate material licensing of 3rd party assets for productions.
Summary
Versatile and accomplished entertainment professional interested in the intersection of media and technology. Experienced in production/editing, digital marketing, new media and network operations.
Credits
1/14 – 11/15
Producer (Co-Creator) – Hello Hank!
software — Digital — Long Season Details
1/14 – 11/15
2/14 – 8/14
Content Programming Manager – Jason Ellis Show
YouTube — Digital — Lescher Mokuau Marketing Group Details
2/14 – 8/14
• Development of content strategy and audience development for clients on social video platforms. • Video Channel management and audience analysis through platform CMS and analytics. • Developed new revenue ideas through off platform channels (merchandise, licensing) • Data analysis of client social media accounts through engagement tracking software tools. • YouTube Certification coursework
3/14 – 3/14
Second Assistant Camera – We Make Movies Sketch Show
YouTube — Digital
3/14 – 3/14
10/98 – 11/13
Supervisor, On-Air commercial operations
Staff Position — NBC Universal Details
10/98 – 11/13
• Created and input programming grid and show timing formats into broadcast schedule system. • Contributed to historical premiere ratings by partnering with Marketing and On Air Promotions department to create and manage promotional and integrated marketing campaigns that drove to programs or websites.
1/06 – 12/11
Project Manager – Various
Social Media — Digital — Lescher Mokuau Marketing Group Details
1/06 – 12/11
• Manage groundbreaking marketing campaigns for major network and studio clients in Social Media Space. • Work with a team to develop and build online relationships with niche audiences for clients in order to deliver relevant and exclusive content. • Create and execute promotional concepts and events for campaign launches
2/02 – 6/02
Producer (Creator) – Out the Box (Pilot)
TV Details
2/02 – 6/02
Video Game news magazine show. Negotiated deal memos, handled releases, editing.
Recos
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Education
University of Southern California
BA Visual Anthropology/Film Production
Skills
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