Summary

I am a writer and executive producer with 6 years of experience. I created the Snapchat gameshow How Low Will You Go? and am the former Head of Creative Development at Above Average and former Head of Branded Content at CollegeHumor.

Credits

4/18 – Current

Executive Producer (Creator) How Low Will You Go? (Season 1)

Snapchat — Internet — NBC Digital Lab Details
4/18 – Current

• Created and developed a man on the street game show for Snapchat, currently in production for 24 episodes • Serve as executive producer, overseeing all writing and creative throughout entire production

5/16 – Current

Executive Producer (I'm Still Right Podcast) – HeadGum

Details
5/16 – Current

• Alongside host, create, develop and refine show’s format, segments and themes to optimize podcast and reach the largest audience • Spearhead development, production, and promotion of podcast that led to reaching #97 on iTunes comedy charts in first month • Identify and secure guests for the show to ensure both an engaging episode as well as provide variety within the show series • Oversee and execute production including guest preparation, recording, editing and posting of final episode on all platforms

11/17 – 4/18

Head of Creative Development/Executive Producer – Above Average Productions

Details
11/17 – 4/18

• Oversee, manage, and run daily writers’ room meetings to generate ideas for both internal platforms and external partners • Developed, sold and produced personal, internal and third party projects for external partners and platforms • Act as creative lead for external partners and serve as internal touchpoint for sales, development, editorial, and production • Led the development and sale of How Low Will You Go? to Snapchat for 24 episodes

7/17 – 8/17

Head Writer (I Want My Phone Back) – Big Breakfast/ College Humor

Details
7/17 – 8/17

• Oversaw and led ideation and development of challenges, titles and interstitials for ten episodes of I Want My Phone Back • Served as creative lead on set, selecting challenges in real-time for dynamic and ever-changing man on the street game show • Managed challenge list on set in real-time to ensure variety of challenges within the episode as well as within the full series • Identified and executed challenges by utilizing an understanding of contestant’s personality, relationships, and social media usage

10/16 – 3/17

Executive Producer (Creator - How Low Will You Go?) – Above Average Productions

Details
10/16 – 3/17

• Created, developed, wrote, oversaw and executed three episodes of a man on the street style game show shot in Times Square • Oversaw and guided creative process while serving as creative lead from initial conception through execution • Researched and created all challenges to fit in genres of terrifying, painful, embarrassing, disgusting or a combination of those • Developed, wrote and pitched treatment for longer form version of show for both digital and linear platforms

7/16 – 8/16

Writer (I Want My Phone Back) – Big Breakfast/ College Humor

Details
7/16 – 8/16

• Created and wrote segments, challenges, titles and interstitials for ten episodes of I Want My Phone Back on Comcast’s Watchable • Identified, researched and created challenges based on embarrassing, humorous and terrifying phone behavior • Ideated, pitched and tracked challenges in real-time for dynamic and ever-changing man on the street style game show • Created engaging, clever and relevant names for all challenges and segments within the show

8/15 – 4/16

Head of Branded Content/Executive Producer Collegehumor.com

CollegeHumor — Internet — CH Media Details
8/15 – 4/16

• Overseeing entire branded content team and branded content work (from pre-sale to post sale) • Creating, overseeing and executing departmental strategy (i.e. pitching, marketing, etc.) • Managing content ideation and selection of pitches/ideas for clients • Spearheading ideation/writing for high priority clients and creative deals • Attending important pitch sessions in all territories • Overseeing creative executions (from pitches to post production) in all territories • Maintaining consistent tone, client expectations, and creative standards across projects and initiatives • Fielding feedback from clients, and gently steering brands and agencies towards Electus recommended creative solutions. • Serve as a creative, strategic, and managerial resource for full branded team in their day-to-day responsibilities. • Work with Production to maintain cohesion between Electus’ Original video and Branded content offerings. • Work with Production, and editorial chiefs of CollegeHumor, WatchLoud, Dorkly and any new properties to ideate proactive client solutions and new concepts to bring to market. • Provide ‘hands on” creative contributions (writing, etc.) on select projects as time permits.

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Education

Class of '07

Lehigh University

BA

Skills

  • creative producer
  • Writing