Luiz G. Rodrigues

• Increase of posting by 58%, impressions by 116%, post likes and engagement by 283%, shares and comments by 284% on Facebook and Twitter by implementing new content marketing strategy; • Increase of overall communication reach by creating buzz on media outlets such as Rolling Stone, Billboard, The Independent (UK), Loudwire, VH1, and International Business Times to name a few (viral marketing); • On-going research on new trends of web communication and innovation leadership with a focus on revenue and consumer engagement.

• Dressing rooms (all wardrobe duties such as dry-cleaning, ironing, sewing, sweeping, bathroom set-up, food and beverages, laundry, etc.); • Green room (guest list, last-minute food and beverages requests, restocking, music, cleanness); • Afterparty (VIP passes, hosting, fan organization, logistics, management of all outsourced staff involved such as housekeepers, bartenders, pluming, dancers and security); • Customer service on and offline (coordination of online fan club Nightrain and store, ParadiseCity.com, web forum engagement, fan interaction inside the venue, meet & greets); • Clerical tasks (promotional material, press releases, aftershow write-ups, web monitoring and analytics, PR decisions, social media schedule and posting);