Developed production studio. • Image retouched photos using Adobe Photoshop and Lightroom. • Facilitated photography for men's suits and hats. • Completed all aspects of product photography from staging products through editing final products primarily used for the ecommerce store, advertisements, website content, and social media channels.
Summary
I feel my strengths are mostly in creative problem-solving. Over the years I have amassed a tool chest of skills defining and overseeing brands' vision to implementation in the areas of Branding, Corporate Identity, & Advertising Design.
Credits
5/18 – 5/19
Still Photographer (Lead)
Advertising Details
5/18 – 5/19
5/18 – 5/19
Still Photographer (Lead)
Di Moda Atelier — Advertising Details
5/18 – 5/19
• Developed production studio. • Image retouched photos using Adobe Photoshop and Lightroom. • Facilitated the photography for high-end men and women’s streetwear and high fashion apparel. • Completed all aspects of product photography from staging products through final editing products primarily used for the e-commerce store, advertisements, website content, and social media channels. • All merchandise sold out within 72 hours after release from online commerce shop.
3/17 – 3/18
Motion Graphics (Lead) – Team Gleam
DEVANONDECK — Advertising Details
3/17 – 3/18
• Image retouched photos using Adobe Photoshop and Lightroom. • Responsible for the production of digital media advertisements.
1/15 – 1/17
Producer/Shooter (Lead) – Artist Statement (Pilot)
iTunes — Digital — Premo Network Details
1/15 – 1/17
• Managed digital presence of TV shows, short films, and commercials; as well as delegated tasks and reported progress of production teams to Senior staff. • Oversaw complex campaigns such as creating a single drive to be simultaneously advertised on various digital platforms such as desktop, mobile applications, connected devices, and television while monitoring and working with a sharp eye for detail. • Planned and executed clear strategies and timeliness. • I drove processes from concept to completion. • Lead both local and national production teams and created simplified procedures for best productivity. Devised timescales were ensuring projects stay within a designated budget. • Liaisoned between clients and creative teams to ensure plans ran smoothly. • I provided knowledgeable, creative input to campaigns.
11/16 – 12/16
Videographer (Lead) – WeAscend
KSWISS — Advertising Details
11/16 – 12/16
• Partnered with New York-based brand experience agency WeAscend and launched a documentary styled video lookbook web series for K•Swiss streetwear collection Generation-K, which featured some of the most current influential entrepreneurs such as Gary Vee, Elliot Tebele, Karen Civil, Anwar Carrots, and Coco Breezy to name a few. • Developed brand style-sheet packages for video production. (Shooting script, editing style, motion graphics) • Conceived and created motion graphics for show opens and graphical elements. • Established mock video segments as references for senior staff and national production crews.
9/14 – 12/14
Social Media Manager
The Balm Cosmetics — Advertising — The Balm Cosmetics Details
9/14 – 12/14
The Balm Cosmetics is a cosmetics line of makeup, skin care, hair care and nail polish. • Teamed with PR Coordinator to create graphic design, product photography, and videography for social media marketing channels such as Instagram, Facebook, Twitter, and Pinterest accounts. • Produced internal/external training and promotional videos for Kohl’s, Nordstrom, and Sasa Malaysia. • Graphic designed packaging, web banners, and advertisements. • Responsible for photography and creating video samples of new or updated merchandise. • Photo manipulated products if necessary. • With my participation and collaborated strategies, the social media following grew from 38K to 70K in my 3-month contract.
2/12 – 12/14
Senior Producer – Warhol & Wall St.
Experience Columbus — Advertising — Warhol & Wall St. Details
2/12 – 12/14
• Warhol & Wall St. is a brand development agency committed to creatively building brands through creative engagement and technology. • Represented the future of brand development by providing lifestyle marketing and creative development specializing in multimedia production, social media integration, original design, and creative user engagement. • Rebranded and developed brands such as Black Enterprise and Experience Columbus by creating highly innovative lifestyle marketing campaigns through videos with instant, positive impact across new and traditional platforms. • Increased client satisfaction through a heavy emphasis on congruence between delivered media and the project goals and objectives.
2/12 – 12/14
Senior Producer (Lead) – Warhol & Wall St.
Black Enterprise — Advertising — Warhol & Wall St. Details
2/12 – 12/14
• Warhol & Wall St. is a brand development agency committed to creatively building brands through creative engagement and technology. • Represented the future of brand development by providing lifestyle marketing and creative development specializing in multimedia production, social media integration, original design, and creative user engagement. • Rebranded and developed brands such as Black Enterprise and Experience Columbus by creating highly innovative lifestyle marketing campaigns through videos with instant, positive impact across new and traditional platforms. • Increased client satisfaction through a heavy emphasis on congruence between delivered media and the project goals and objectives.
Orgs
Media
Recos
Education
Class of '08
Academy of Art University
BA Motion Picture Television
My Gear
Skills
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