Jo Sobieski

•Screened footage of improvised dialogue based on an outline and constructs episodes from the best selects in Adobe Premiere •Developed and pitched ideas for episodes that combine themes from American Girl’s brand initiatives and current digital trends Reviewed and edited script outlines •Edited audio using Adobe Audition and designed motion graphics using After Effects, Premiere, Illustrator, and Photoshop •Supervised and coordinated the work of freelance junior editors

•Wrote and edited scripts, stories, press releases, grant proposals, progress reports for USAID, and other outreach materials •Wrote, directed, and edited an advertisement for Tsehai Loves Learning products •Wrote three children’s songs for and directed an interactive episode of Tsehai Loves Learning about exercise •Scheduled production deliverables, scheduled shoots, and organized media •Edited all 39 episodes for the Healthy Whiz Kids season of Tsehai Loves Learning •Reviewed animation and sound design for the pilot episode of Tibeb Girls, Whiz Kids Workshop’s new animated series

•Created posts for social media (Pinterest, Twitter, Facebook) •Wrote and published copy on the PBS Parents Website using Wordpress and Movable Type •Researched competing brands, blogs, trends, and parenting advice/ news