Alexa Amato

• Work remotely alongside MTV Digital/Social Strategy & Fan Engagement teams • Live tweet weekly show premieres for 15+ MTV original series (Teen Mom, Ridiculousness, The Challenge, The Real World, True Life, Teen Wolf, Catfish, etc.) • Compose weekly sentiment reports for each show utilizing Nielsen SocialGuide • Execute daily website updates • Perform weekend stunts such as #ThisOrThat, #WeekendBrunch to promote the MTV Movie Awards

• Composed and scheduled tweets for @FallonTonight and posts for Tonight Show Tumblr page • Created photo galleries for The Tonight Show page on NBC.com (Instagrams of the Week, Jokes of the Week, etc.) • Recorded social media progress for all platforms in weekly analytic reports • Aided daily operations of the show including picking up props and costumes • Assisted with ticketing and audience coordination for monologue rehearsal • Facilitated remote shoots for show segments with field producers and crew • Acted as a stand-in during show rehearsal and as a liaison between studio and control room during the show

• Contributed to the Digital Department with day-to-day needs • Gave MTV shows a presence on the internet by helping manage their communities via social media • Pulled stills and captures clips from shows (such as MTV’s Awkward and Faking It) for promotion • Assisted the team with the major relaunch of the MTV website by titling clips, writing episode summaries, and properly tagging videos according to specific guidelines • Pulled tweets live from fans to appear on-air (Ridiculousness/#Ridicumunch) • Facilitated video shoots with producers and talent (Faking It's "Good Karma") • Conducted Twitter Q&As with show talent • Promoted to freelancer upon end of internship

• Managed and posted to NBC New York's social media accounts • Selected viewer photos to be featured on social media, web, and on air • Engaged with audience by interacting directly with following • Developed and updated photo galleries for NBCNewYork.com • Utilized website's CMS to post and update articles (Commuters Walk Into Subway Dance Party, April 2015) • Attended events (such as the St. Patrick’s Day parade) to gather content to be posted to web and social media • Tracked and kept records of social media account progress and data • Helped @NBCNewYork Instagram account grow by 13,000+ followers