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Summary

Chad, a Founder and CEO, based in Los Angeles, has been a member since 2014.

Credits

2/12 – Current

Founder and CEO – Populus Brands

Details
2/12 – Current

Los Angeles-based Populus Brands (www.populusbrands.com) is an innovative brand-building company that drives franchise growth, incremental revenue and consumer engagement for clients. Launched in February 2012 by Chad Bennett, the company builds lifestyle brands, creates strategic sponsorships and promotional partnerships and develops consumer products directly from content creators’ TV, digital and entertainment properties. The company will also represent and work with advertisers, manufacturers, retailers and distributors to immerse them into those properties, allowing them to reach their consumers when they are most engaged. The ultimate goal is to strategically connect all parties directly to content. Clients include The Biggest Loser, MasterChef, Reveille, Litton Entertainment, Quepasa Corp. and Power Music.

7/04 – 1/12

Head of Brand Development - Founded New Department (Formerly Reveille) – Shine America

7/04 – 1/12
7/03 – 7/04

Commericial Production Company – Moxie Pictures

7/03 – 7/04
1/03 – 1/04

N/A – N/A

1/03 – 1/04
1/02 – 1/02

Larry King Live – CNN

1/02 – 1/02

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Skills

  • Advertising
  • Brand Development
  • Branded Content
  • Branded Content Development
  • Branded Entertainment
  • Broadcast
  • Business Development
  • Commercials
  • Content Strategy
  • Creative Direction
  • Digital Marketing
  • Digital Media
  • Digital Strategy
  • Entertainment
  • Event Management
  • Film
  • Film Production
  • Integrated Marketing
  • Licensing
  • Marketing
  • New Media
  • Post Production
  • Press Releases
  • Producing
  • Production Managment
  • Public Relations
  • Publicity
  • Reality
  • Reality TV
  • Social Media
  • Social Media Marketing
  • Sponsorship
  • Strategic Partnerships
  • Strategy
  • Television
  • Video
  • Video Production