Jenna Grunfeld

• Collaborated with clients to develop and execute video strategies aligning with their marketing objectives, thereby improving brand visibility and engagement. • Spearheaded the conceptualization, planning, and execution of video projects, ensuring alignment with marketing goals. • Orchestrated post-production, working closely with editors to maintain efficient editing schedules and deliver high-quality content ahead of client deadlines. • Led and coordinated large-scale productions, demonstrating strong project management and organizational skills.

• Developed, produced, and directed over 600 shows across multiple series, effectively communicating brand messages and engaging target audiences. • Edited teasers, ads, and long-form content to enhance brand visibility and audience engagement. • Designed and executed a successful monetization plan, generating $1 million in the first year through the creation of recipe and video concepts tailored to client needs. • Supervised and managed various departments, including social media and lifestyle teams, to ensure cohesive content and marketing efforts.

• Engaged in research on a wide array of development projects for Cooking Channel, Food Network, HGTV and more • Wrote pitch documents for producers and network executives • Conducted interviews, oversaw casting cuts, maintained schedules and organizational databases, and participated in weekly departmental meetings

• Conceptualized and instituted work flow and office organization system • Vetted, scheduled, interviewed, and liaised with potential talent and production team to collect and organize paperwork

• Maintained organization for talent and crew, including creating schedules • Engaged in intensive research, outreach, vetting and interviews • Wrote and assembled pitch documents for network pitches, and produced story for Untitled Casting Project

• Wrote and compiled pitch documents to be viewed by executive producers and network executives • Engaged in outreach and research to recruit new contestants • Worked one on one with talent and executive producers on story development and show themes