Lauren James

Defines the narrative for content (elevated interviews, trailers, socials) and IRL events, by writing creative briefs and pitching eye catching treatments. Identifies new content opportunities through strategic content planning with internal partners such as Strategists, Marketing, and Artist Relations. Leads the production process on all assigned projects from vetting crew, media management, licensing to creative directing in post. Oversee the video and audio output for our live radio events with hosts and Artists, through scheduling run-of-show, booking crew, and coordinating with onsite engineers. In partnership with Apple TV+, serves as the onsite Producer towards creating EPK packages and sizzles for all premiers, such as film, series, and awards.

- Partners with Strategists and the Creative Director when conceptualizing the topic, theme, creative project brief and logistical factors for each virtual (AR/VR) and/or live experience. - Proactively drives for connection points with the surrounding attendee experience, and ensures visuals align with the given content. - Cross-collaborates with key stakeholders such as business partners, photo/video, localization, design, and legal affairs. - Manages the production timeline and budget, as well as external agencies in support of the live or hybrid show. - Lead the creative execution of event on site - Global Broadcasts, WW Events

-Work directly with Sales and Marketing to strategize and brainstorm creative video pitches based on proactive ideas, feasibility, and RFPs:-) -Closely collaborate with Clients to ensure expectations, brand guidelines, and timelines -Serve as Lead Producer and/or Creative Director as needed, while managing the process of production from pre to post

- Pitched innovative video by creating mood boards, storyboards, and visual treatments that encompassed a strong understanding of the brand and audience. - Vetted cost and feasibility for talent, licensing, logistics, and outside vendors. - Developed call sheets and supervised post production timelines with outside vendors to align with client deadlines and deliverables.

● Oversaw the creation of digital video content, native articles and print from pre-production to post production. ● Identified client goals, pitched, and wrote treatments and scripts for all emerging digital and social video. Coordinated live video web-stream. ● Cultivated positive relationships with production partners by successfully budgeting and negotiating.

• Analyzed the day's entertainment news, and found interesting angles that could be covered • Traveled to entertainment-related events to produce video pieces, and obtained rights to use materials. • Wrote and edited articles, and interactive experiences. Developed the show's rundown and managed the timing in control room

• Produced schedule for travel and various shooting locations for a production team of 30. • Completed all post-production deliverable logs and stock footage. • Balanced crews expenses with the overall budget.

• Scouted for cast members, and exported skype calls to post via final cut. • Serves as a liaison between field crew and graphics to match shots in post. Negotiated rates and contracts with various organizers and HAZMAT teams across the US; saved over $5,000 from negotiating rates and pro bonos. ● Worked with Executive Producers in developing script, storyboard, and location sites.