Summary

Producer, Director, and Casting Director with more than 11 years experience. Massive reach of resources and talent. Expert in film, tv, & digital content.

Credits

1/17 – 7/19

Producer – All Def Media

Details
1/17 – 7/19

• Oversee all operations for the entire musical vertical & social media platforms • Create content, programming schedule, marketing strategy, and campaign rollout • Executed all Branded Content productions & deliverables • Handle all aspects from pre to post production to distribution • Scout new talent to bring on as content creators • Develop relationships with talent, labels, leading content creators, media outlets, vendors • Executed local market strategies aligned to overall strategic and marketing plans, creating tactical initiatives to meet operational, budgetary and productivity goals • Strengthened performance metrics tracking and analysis to enhance tactical and strategic company plans • Provided personalized, friendly and knowledgeable services to drive customer satisfaction, increase new account production and attain each monthly target • Maintained long-term customer relationships to grow client base • Developed and submitted strategy and initiative reports to highlight current actions and proposed changes to upper level departments • Created marketing plans by developing and implementing marketing campaigns consisting of a variety of advertisements, word-of-mouth referrals and multiple techniques to boost visibility among targeted businesses • Coordinated merchandising, promoted new products and increased brand awareness • Established and administered annual budget with effective controls to prevent overages, minimize burn rate and support sustainability objectives

1/17 – 7/19

Director – All Def Media

Details
1/17 – 7/19

• Oversee all operations for the entire musical vertical & social media platforms • Create content, programming schedule, marketing strategy, and campaign rollout • Executed all Branded Content productions & deliverables • Handle all aspects from pre to post production to distribution • Scout new talent to bring on as content creators • Develop relationships with talent, labels, leading content creators, media outlets, vendors • Executed local market strategies aligned to overall strategic and marketing plans, creating tactical initiatives to meet operational, budgetary and productivity goals • Strengthened performance metrics tracking and analysis to enhance tactical and strategic company plans • Provided personalized, friendly and knowledgeable services to drive customer satisfaction, increase new account production and attain each monthly target • Maintained long-term customer relationships to grow client base • Developed and submitted strategy and initiative reports to highlight current actions and proposed changes to upper level departments • Created marketing plans by developing and implementing marketing campaigns consisting of a variety of advertisements, word-of-mouth referrals and multiple techniques to boost visibility among targeted businesses • Coordinated merchandising, promoted new products and increased brand awareness • Established and administered annual budget with effective controls to prevent overages, minimize burn rate and support sustainability objectives

1/17 – 7/19

Producer FOLLOW

All Def Digital — Reality/Doc (TV) — All Def Media Details
1/17 – 7/19

Handled all aspects from pre to post production

1/17 – 7/19

Director Walls

All Def Digital — Digital Details
1/17 – 7/19

Directed live performance with band which was then aired as an episode

10/15 – 7/19

Producer Arts & Raps

All Def Digital — Digital — All Def Media Details
10/15 – 7/19

Wrote, produced, directed, booked talent, and casted the production. Handled every single aspect and element from pre to post production. Constructed entire epsiode down to music and graphics, provided time stamped editing layout & notes for post production department.

10/15 – 7/19

Director Arts & Raps

All Def Digital — Digital — All Def Media Details
10/15 – 7/19

Wrote, produced, directed, booked talent, and casted the production. Handled every single aspect and element from pre to post production. Constructed entire epsiode down to music and graphics, provided time stamped editing layout & notes for post production department.

7/18 – 7/18

Consultant Backin It Up

Pardison Fontaine & Cardi B — Music Video Details
7/18 – 7/18

Brought in funding & brand sponsorships and handled client relations. Ideated & strategized marketing rollout and campaign.

5/18 – 5/18

Second Assistant Director (Rae Sremmurd- "Guatemala" Video) Guatemala by Rae Sremmurd

Rae Sremmurd — Music Video
5/18 – 5/18

Media

  • Swae Lee, Slim Jxmmi, Rae Sremmurd - GuatemalaGuate

  • Pardison Fontaine - Backin' It Up (feat. Cardi B) [Official Video]

Recos

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