Job Summary:
Department/Group Overview:
*** + is the dedicated streaming home for movies and shows from *** , *** , Marvel, Star Wars, and National Geographic, along with The Simpsons and much more. In select international markets, it also includes the general entertainment content brand, Star. The flagship direct-to-consumer streaming ser *** from *** , *** + offers an ever-growing collection of exclusive originals, including feature-length films, documentaries, live-action and animated series, and short-form content. With u *** ecedented access to *** 's long history of incredible film and television entertainment, *** + is also the exclusive streaming home for the newest releases from The *** *** . *** + is available as a standalone streaming service, as part of the *** Bundle in the U.S. that gives subscribers access to *** +, *** , and *** +, or as part of Combo+ in Latin America with Star+, the standalone general entertainment and sports streaming ser *** in the region. For more, visit *** plus.com, or find the *** + app on most mobile and connected TV devices.
The Growth Marketing team is tasked with driving new subscriber acquisition & driving *** Streaming's profitability business objectives for *** + and The *** Bundle. The team is responsible for the planning, execution, and optimization of user acquisition and performance marketing campaigns. The ideal candidate has a passion for the digital *** landscape and understands the intricacies and unique attributes of every step in the marketing funnel.
Job Summary:
At *** , we're storytellers. We make the impossible, possible. We do this through utilizing and developing cutting-edge technology and pushing the envelope to bring stories to life through our movies, products, interactive games, parks and resorts, and *** networks. Now is your chance to join our talented team that delivers unparalleled creative content to audiences around the world.
The Customer Acquisition team is tasked with driving new subscriber growth. The team is responsible for the planning, execution and optimization of user acquisition and performance marketing campaigns. The ideal candidate has a passion for the digital *** landscape and understands the intricacies and unique attributes of every step in the marketing funnel. The successful candidate will bring a highly analytical, creative, and flexible growth mindset to the role, which will be critical to delivering breakthrough thinking for this channel.
Responsibilities and Duties of the Role:
Basic Requirements, Experience/Skills/Training:
Preferred Requirement, Experience/Skills/Training:
The hiring range for this position in New York is $97,200 to $130,300 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
About The *** *** :
For over 95 years, The *** *** has been the foundation on which *** was built. Today it brings quality movies, episodic storytelling, music, and stage plays to consumers throughout the world. The *** *** encompasses a collection of respected film *** , including *** , *** Animation *** , *** Animation *** , Marvel *** , *** , 20th Century *** , and Searchlight Pictures. It is also home to *** Theatrical Productions, producer of world-class stage shows.
About *** :
*** , together with its subsidiaries and affiliates, is a leading diversified international family entertainment and *** enterprise with the following business segments: *** Entertainment, *** , *** Parks, and Experiences and Products. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, *** proudly continues its legacy of creating world-class stories and experiences for every member of the family. *** 's stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with *** Entertainment Operations LLC , which is part of a business we call The *** *** .
*** Entertainment Operations LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, sexual orientation, gender identity, disability, protected veteran status or any other basis prohibited by federal, state or local law. *** fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.
Department/Group Overview:
*** + is the dedicated streaming home for movies and shows from *** , *** , Marvel, Star Wars, and National Geographic, along with The Simpsons and much more. In select international markets, it also includes the general entertainment content brand, Star. The flagship direct-to-consumer streaming ser *** from *** , *** + offers an ever-growing collection of exclusive originals, including feature-length films, documentaries, live-action and animated series, and short-form content. With u *** ecedented access to *** 's long history of incredible film and television entertainment, *** + is also the exclusive streaming home for the newest releases from The *** *** . *** + is available as a standalone streaming service, as part of the *** Bundle in the U.S. that gives subscribers access to *** +, *** , and *** +, or as part of Combo+ in Latin America with Star+, the standalone general entertainment and sports streaming ser *** in the region. For more, visit *** plus.com, or find the *** + app on most mobile and connected TV devices.
The Growth Marketing team is tasked with driving new subscriber acquisition & driving *** Streaming's profitability business objectives for *** + and The *** Bundle. The team is responsible for the planning, execution, and optimization of user acquisition and performance marketing campaigns. The ideal candidate has a passion for the digital *** landscape and understands the intricacies and unique attributes of every step in the marketing funnel.
Job Summary:
At *** , we're storytellers. We make the impossible, possible. We do this through utilizing and developing cutting-edge technology and pushing the envelope to bring stories to life through our movies, products, interactive games, parks and resorts, and *** networks. Now is your chance to join our talented team that delivers unparalleled creative content to audiences around the world.
The Customer Acquisition team is tasked with driving new subscriber growth. The team is responsible for the planning, execution and optimization of user acquisition and performance marketing campaigns. The ideal candidate has a passion for the digital *** landscape and understands the intricacies and unique attributes of every step in the marketing funnel. The successful candidate will bring a highly analytical, creative, and flexible growth mindset to the role, which will be critical to delivering breakthrough thinking for this channel.
Responsibilities and Duties of the Role:
- Partner with team associates to develop, improve, and optimize both programmatic and digital *** growth strategies driving global subscriber acquisition, conversion & efficiency
- Successfully ideate *** strategy and lead team to manage robust portfolio within existing programmatic and digital channels (i.e. display, native, video, audio, etc.)
- Lead optimization strategy and campaign strategy and structure for programmatic and/or digital *** campaigns to meet or exceed strict direct response goals
- Lead recommendation of budget optimization budget across programmatic and digital *** placements to deliver positive return on marketing spend
- Research, evaluate, and test new programmatic and/or digital *** opportunities that will move the business forward from a direct response perspective
- Explore, negotiate, and manage relationships with DSPs, publishers with Auction capabilities, SSPs, and data partners
- Lead strategy in development and test new audience segments (i.e. retargeting, lookalikes, custom audiences, etc.), ensuring documented results
- Collaborate cross-channel, with larger marketing teams, to align on performance trends to ensure holistic team success
- Comfortably manage and delegate tasks to a team, ensuring and enforcing work is being distributed accordingly to meet team deadlines
- Comfortable working in a fast-paced and dynamic working environment, supporting new products/businesses supported by a proven large-scale *** property
Basic Requirements, Experience/Skills/Training:
- 4+ years paid *** & acquisition experience required, with at least 2 years programmatic experience
- 1+ years Direct response experience
- Hands-on keyboard executional experience in Google's Display & Video 360 and/or Yahoo DSP
- Comprehensive in-platform knowledge of programmatic buying, audience creation, campaign management and in-dash optimization techniques
- Strong understanding of 3rd party tracking, serving, and attribution technologies, primarily Google's Campaign Manager, Adobe Analytics, and Kochava
- Ability to strategically assess new opportunities and make data driven decisions resulting in tangible improvements in performance
- A strong communicator with a can-do, positive attitude and a strong desire to get things done
- Sense of humor and desire to have fun!
Preferred Requirement, Experience/Skills/Training:
- *** agency experience
- Global/international *** buying
- Bachelor's degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience
The hiring range for this position in New York is $97,200 to $130,300 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
About The *** *** :
For over 95 years, The *** *** has been the foundation on which *** was built. Today it brings quality movies, episodic storytelling, music, and stage plays to consumers throughout the world. The *** *** encompasses a collection of respected film *** , including *** , *** Animation *** , *** Animation *** , Marvel *** , *** , 20th Century *** , and Searchlight Pictures. It is also home to *** Theatrical Productions, producer of world-class stage shows.
About *** :
*** , together with its subsidiaries and affiliates, is a leading diversified international family entertainment and *** enterprise with the following business segments: *** Entertainment, *** , *** Parks, and Experiences and Products. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, *** proudly continues its legacy of creating world-class stories and experiences for every member of the family. *** 's stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with *** Entertainment Operations LLC , which is part of a business we call The *** *** .
*** Entertainment Operations LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, sexual orientation, gender identity, disability, protected veteran status or any other basis prohibited by federal, state or local law. *** fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.
This is not an exclusive Staff Me Up job. This partner requires you to apply on its own site.