- Job Requirements: Must be local to location (or willing to work as a local).
The Director of Sales Content Strategy is a part of the Partner Solutions team dedicated to optimizing sales opportunities leveraging all Televisa *** content offerings across platforms (linear, digital, streaming, social, audio & experiential). This role helps drive incremental revenue for Televisa *** Communications by creating integrated, compelling, insight-driven marketing solutions and packaging digital, social, and linear plans that meet market needs. This role collaborates cross-functionally with the sales, research, strategy & insights, marketing, production, programming, product, audience, editorial teams, Growth Strategy teams, as well as clients and agency partners.
As part of the sales marketing senior management team, you will collaborate with VP, Sales Content Strategy and other executives, to develop and achieve best compelling marketing solutions across Televisa *** content in all platforms. Areas of focus and integration, include Product and audience, Network production, Editorial (social and .com), Corporate Marketing and Impact, Research and S&I, Social *** Advertising, Digital Growth and HHG, ViX (svod and avods), Local sales and markets, as needed.
YOUR DAY-DAY:
• Provide strategic direction on creation of insight-driven storytelling-focused content marketing sales proposals
• Develop and coach junior managers on content monetization, packaging plans, presentation aesthetics and communication
• Support Directors and team in day-to-day Partner Solutions pre-sales and post-sales activities including but not limited to: preliminary outlines and integrated marketing proposals for sales to present to clients and advertising agencies (occasionally attend and/or present at in-person meetings)
• Represent PST in day-to-day brainstorming meetings to assess client needs and maximize revenue opportunities for second-tier accounts
• Liaise with Executive Producers, editorial, & scheduling teams, and partner solutions VPS and directors to ensure conceptual approval and alignment
• Build relationships with key personnel in divisional platforms (Network, Digital and Social *** Sales, Strategy and Insights, Local *** , Creative Services, Business Development, Experiential and Content Creators) to effectively weave together cohesive multi-touch point offerings.
• Work with graphic artists and internal sources to ensure presentation tells story in an impactful manner
• Help Manage integrations inventory with pricing & planning team & Partner Solutions portals on SharePoint updating Linear & social/digital packaging solutions.
• Oversee production/execution logistics on all IP related content such as commercial rundowns, quality assurance, & third-party resources.
• Develop ad innovation solutions for our linear capabilities with content partners, the Televisa *** agency, and pricing and planning teams to deliver a *** ter consumer experience and brand engagement on-air.
YOU HAVE:
• Minim of 7 years *** -related experience
• Minimum of 5 years sales marketing ideation and execution experience in Network, Digital, a/o Social
• Possess equal parts creativity, strategic/marketing management, project management and sales knowledge for Network and Digital business units
• A strategic thinker able to see opportunities for content monetization and to foresee and prevent execution issues
• Great communication and presentation skills
• Strong analytical skills to evaluate and optimize campaigns
• Experience creating and executing integrated cross-platform *** solutions
• A positive, solutions-oriented, and success-driven attitude
• Extremely detail oriented with an ability to multi-task and prioritize in a high volume, high pressure, fast-paced environment
• Ability to quickly and continuously adapt to and embrace new trends and technologies
• Deep understanding of *** landscape, services, and technologies
• Excellent ability and history working for integrated teams.
• Experience with branded digital video & social content sales packaging & i *** uencer marketing
• Understanding of multi-cultural content preferred but not required
• An expert in managing complex projects, you are loved by clients & colleagues - You're responsive, personable, organized, and you can tackle the tough questions
• You know how to ensure that deliverables & deadlines are being met while delivering a high quality of output.
• Ability to move quickly *** ween projects and look ahead to see and deal with potential problems
• Keynote a plus
Salary Range:
125,000-140,000
Exact compensation may vary based on skills, experience, and location. Please note the national salary range listed in the job posting reflects the new hire salary range across levels and U.S. locations that would be applicable to the position.
ELIGIBILITY REQUIREMENTS:
• Must be willing to work from office in New York, NY, Miami FL, or Los Angeles, CA
• Employment/education will be verified
• Applicants must be currently authorized to work in the United States on a full-time basis
OUR BENEFITS:
Televisa *** believes that a happy, well-balanced employee is what makes our culture thrive. We offer a wide selection of perks and benefits including PTO; tuition reimbursement; wellness and employee support programs; 401K; and life and other insurance plans. This is all in addition to our comprehensive and competitive health benefits package featuring medical, dental and vision coverage options.
*** is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.
This is not an exclusive Staff Me Up job. This partner requires you to apply on its own site.